Would you like a service that makes it easy to connect with your audience and make your business grow?
Today, email marketing converts more visitors into long-term customers than ever before. It creates brand awareness, builds relationships with customers, and increases sales and revenue. However, choosing the right email marketing service is vital for your campaign’s success.
We’ve reviewed the best email marketing services in the list below, so you can pick one that’s right for you.
1. Mailchimp – Beginners Choice
We recommend Mailchimp for startups as it offers a free email marketing plan with an easy interface for beginners. It has powerful functions for all types of marketers, whether you’re a local entrepreneur, a blogger, or a growing business. For example, you can create attractive landing pages using Mailchimp to encourage your visitors to subscribe and buy. It also offers pre-built templates and pre-built segments so that you can send professional emails instantly.
Pricing and Payment Plan:
Mailchimp is free to try out, and you can upgrade your plan as your business grows. Its free plan provides you with all the basic tools to make and send emails to up to 2,000 contacts. The paid plan starts at $11/month with pro features such as customer journey builder and custom branding.
2. GetResponse – Best Lead Generator
Based on our review for GetResponse, it is rated as the best service for lead generations. The email marketing toolkit includes a wide range of marketing features. It comes with a library of professionally designed email templates along with a drag-and-drop editor that allows users to easily make their emails look professionally designed.
You can take advantage of its segmentation tools to customize your email campaigns based on data about your customers’ behavior and interests. It also has a marketing automation feature to store your contacts and send them targeted emails. Additionally, drip campaigns can be time-based so that you can see exactly when your subscribers will receive messages on a calendar.
In addition to email marketing, you can create and manage Facebook ads with the built-in tool and free templates. You can even create your webinar with the platform. The conversion tunnel feature makes it easy to create automated sales funnels tailored to the needs of different industries.
Pricing and Payment Plan:
You can send an email to 300 contacts per month with GetResponse’s free plan. The premium plans start at $15 per month with a limit of up to 1,000 subscribers. Email and live chat support are included with all the paid plans.
3. Moosend – Most User Friendly
Moosend is on top of our list for those who don’t have any know-how of coding. This email automation service allows you to build an email list, customize your messages, and streamline processes without any hassle. Its campaign builder features drag-and-drop templates, which allow you to add images, text blocks, social icons, and links to your emails. These are responsive designs, making them compatible with both desktop and mobile versions.
With Moosend, you can automate your marketing campaigns with its automation workflows. You can either choose from pre-made recipes or create your own. There’s no coding needed for making advanced emails.
Pricing and Payment Plan:
Moosend’s pricing depends on how many subscribers you have in your email list. Users with fewer than 1,000 subscribers can use the free plan, which includes sign-up forms, reporting, and unlimited emailing. The paid plans start at $8 per month and increase with the number of subscribers. SMTP servers, transactional emails, and page builders are included in every paid plan.
4. SendInBlue – Complete Marketing Tool
Sendinblue is more than just an email marketing tool. It offers a full-service sales and marketing platform. Specifically, the service provides features such as segmentation, personalized content, A/B testing, and optimal send times for email marketing campaigns. With the intuitive drag and drop editor, you can also select from a wide range of fully responsive templates to create professional emails with ease.
Besides the marketing automation features, it also offers autoresponders like welcome emails and workflows based on the behavior of the user. The Sendinblue Tracker triggers email notifications in response to a user’s interactions with your website.
In addition to marketing campaigns, Sendinblue lets you manage transactional email campaigns like account confirmations and order updates. You can also integrate its plugins with e-commerce websites such as Shopify and Woocommerce.
Pricing and Payment Plan:
It is entirely free to send and receive up to 300 emails a day with Sendinblue. You can purchase paid plans to send more emails than that for only $ 25/month. Features like chat and phone support are only with the Premium plan.
5. AWeber – AI Email Assistant
If you are in the web marketing industry and looking for a reliable yet affordable tool, AWeber is for you. AWeber has unique features such as AI-powered design assistants, drag-and-drop email and landing page builders, campaign marketplaces, and automated workflows.
AWeber also boasts excellent customer service via telephone, email, or live chat. The company has an extensive knowledge base that contains answers to common questions.
Pricing and Payment Plan:
AWeber’s free plan allows you to add up to 500 subscribers with limited features. A 30-day free trial is offered on premium plans with an introductory price of $19.99 per month. If you choose to pay annually, the cost drops to $16.15/month.
6. Klaviyo – Ideal for Online Stores
Klaviyo primarily caters to online stores. It supports SMS and advanced email functionality for marketers who are interested in increasing revenue. The editor is user-friendly, and there are responsive templates available for instant newsletters. It features dynamic blocks that allow you to add product recommendations and promotions to your emails.
Klaviyo tracks website events and interactions that you can use for email campaigns, automation, and segmentation. Each customer data is organized into an individual profile in a CRM, which allows you to explore your buyer’s behavior in greater detail. The reporting capabilities of Klaviyo are also impressive. In addition to the metrics dashboards, the application allows you to create customized benchmarks for your business.
Pricing and Payment Plan
Klaviyo’s free plan allows users to send up to 500 emails and 150 SMS to up to 250 email addresses. Its paid plan starts at $25 per month for more than 500 emails and 150 SMS per month.
Final Thoughts
There are several email marketing services available, each with its distinctive features. However, you should take your requirements into account before going for any paid plan. It might be an advanced automation tool, a wide selection of email templates that you can customize to fit your brand or additional tools for multichannel marketing. Choosing the right email marketing service will not only enable your business to grow in the short term but will also remain viable as your business advances.